An old friend called me this week and asked my advice pricing a Ludwig Black Oyster 22/13/16/matching snare 90th anniversary kit #13 of 45. I had to admit I had no idea. Have these limited editions held their value or are they just a sales gimmick?
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Ludwig 90th Anniversary
Posted on 14 years ago
#1
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Well unfortunately this kit is available new today in the same sizes/finish - sans the 90th anniversary badges, so...
Is it a gimmick? No, it's marketing at its finest!
I've seen two "unplaled" 90th anniversay snares sitting on eBay for a long, long time... no action. Appearently nobody is willing to pay a couple hundred extra bucks, over a newly produced product, just to have the badges and certificate.
Takes a special buyer to be willing to pay an "anniversary" premium.
Posted on 14 years ago
#2
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